Twitter is one of the biggest social platforms and businesses across the world are using it for much more than just conversing with their audience. Today the platform is used for sharing content that businesses publish on their blogs for spreading knowledge or marketing purposes. With content marketing on the rise, it has become vital […]


One of the most common queries around Instagram is how to make use of hashtags on the platform in such a way that it gives the posts maximum exposure as well as credibility. Be it an established business or someone just starting off, the question remains the same. So here are those 5 tips that […]


Want to increase your Twitter following? You just need to do one simple (yet difficult) thing – choose the right hashtags for your tweets. Twitter and hashtags are almost synonymous today. Honestly, we love hashtags but there are a lot many businesses out there who firmly believe that adding more than two hashtags to their […]

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Instagram is increasingly becoming popular in the digital marketing industry for the hidden potential it holds. Businesses are hitting jackpot on the platform – be it promotion of new products or simply engaging with their existing and potential clients, Instagram is the next big thing. ( Rather, it already is! ) If you’ve been keeping a […]

Keys to build a strong personal brand on (1)

The moment you login to Instagram, you are likely to see the photo of a celebrity popping up in your home feed. You do follow some celebrities, don’t you? Their photos are being ‘liked’ and commented upon by thousands of fans from across the world. It’s easy for celebrities to gain followers and keep the […]

140 Twitter Tips

This list is mammoth. And, it’s about a social network that’s just as mammoth – in terms of number of users, interactions, benefits, opportunities etc. etc. And, we are sharing it with you! Each tip about Twitter below is under 140 characters and is accompanied by a tweet button. Tweet the ones you want to […]


Instagram has become a part of our everyday lives. You need to know someone? Don’t bother googling their names or searching for their Facebook profiles; all you need to do is browse through their Instagram feed. Simple, isn’t it? The same holds true for businesses that are using the platform to promote their products and […]


Like us, most of you must have got up with an email from Twitter informing you of the changes in their privacy policies. Some of you might have got it yesterday, some today and some might get it in the coming days but what needs to be brought into attention is the content of the mail. […]


Are you making the most out of Twitter images or is it just another feature that you use every once in a while? Dan Zarrella conducted a study on about 500,000 tweets from across the world in different fields and concluded that tweets with images are “94% more likely to be retweeted”. Isn’t that something […]


Instagram recently hit 200 million active users and everyone is privy of the fact. It is no longer just a place to post images and videos for fun, it’s now considered as one of the biggest social platforms for marketing purposes. Marketers across the world are struggling to get their brands on the successful Instagrammers […]


We’re all pretty familiar with the restrictions Twitter enforces on us – the most annoying one being the 140 characters limit for tweets. So how do you deliver the best user experience to your followers without having them leave the platform? Do you know if your followers could sign up for your email alerts or […]

“How to gain more followers on Instagram?” “My photos are awesome, but I don’t get enough likes!” “I need more followers on my Instagram account!” “How can I get more people to view my posts?”   These and many similar questions are now commonplace across the internet as Instagram overtakes erstwhile popular social networks like […]

Twitter Psychology

Psychology answers a lot of questions – the kind that laboratory science often cannot. It explores and dissects why we, humans, behave the way we behave, what we do and the things we think and believe. The results are, more often than not, fascinating.   Twitter, too, needs no introduction, at least to readers of […]


Follower count is, unanimously, the biggest indicator of success on Twitter. Some people may contend with that statement. They may argue that quality of followers, quality of tweets, level of engagement, etc. are far more important success metrics.   However, a lot of people are, without a doubt, influenced by the number of followers somebody […]

How many university sophomores can boast of not only holding their own on social media, but also managing to make a successful, profitable earning off it? Meet August Erickson who is rocking it – accumulating followers (almost 15K on Twitter), posting awesome updates and earning money from Twitter and Instagram. He shares his success story […]


A new Twitter user. A new Twitter account. New people to follow. New followers. New tweets. All hunky dory. And then it happens. Often, sooner than most people expect. Catching them unawares. The dreaded twitter 2000 follow limit. Twitter has a lot of restrictions and limits in place and the one that is hit most […]

JU_blog_first tweets

The #FirstTweet Twitter feature caused quite a stir recently, where Twitter revealed that you could now see the first tweet you ever did or someone else did (find your first tweet).   A use case they might not have foreseen for this feature is the fact that it can be pretty motivational for new users or […]


If you want to get more followers on Instagram, irrespective of whether you have an individual or business account, there is a clubbed formula of three things you should take care of: Post awesome photos Use JustUnfollow’s Copy Followers feature Figure out how to use IG’s hashtags most effectively The first is pretty obvious. We’ll […]