How do you know whether you are tweeting too much or too little? Will people start unfollowing you for clogging their timeline or for being inactive? This very simple equation can be your guide.

If you’ve been wondering who unfollowed you – you know where you can find the answer. If you want to know why – our last post answered that.

In this post we’ll address a question that came up after we compiled the results for this post: Why People Unfollow You On Twitter, From The Horse’s Mouth. We had asked our twitter followers to share ‘one’ reason why they unfollow other users most often. Two of the top reasons were: they tweet too much and they tweet too little. Now, this is a conundrum if ever there was one. How would you know whether you are striking the right balance?

Our friend, over at Being Practical, has developed a very commonsensical equation, which he refers to as ‘PJ’s Equation of Tweeting':

PJ's Equation of Tweeting

PJ’s Equation of Tweeting

What this means is that your total tweets should not be more than 10 times your followers. So, if you have 50 followers, no more than 500 tweets.

For every new follower, you will earn the right to 10 tweets and with every unfollower, you’ll lose it. This will make you tweet responsibly and ensure that you send only the best tweets out – not random ramblings about what you had for breakfast, brunch, lunch and dinner.

They add three post scripts for situations when the equation won’t stick:

PS1: Total Tweets includes everything – tweets, replies and retweets. (We personally feel replies shouldn’t be included in this, for what is the use of Twitter if you don’t interact.)
PS 2: If you just joined Twitter, the equation will not work. But as you get regular, it should.
PS 3: If you are celebrity in real world (or if you think you are) then: Tweets < (Followers / 10).

Original post at: http://www.beingpractical.com/2013/08/04/pjs-equation-of-tweeting/

Has your current account managed to adhere to PJ’s equation of tweeting? Let us know in the comments.

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Join the conversation! 14 Comments

  1. […] Do you tweet so much that you end up taking over your followers’ timelines? Are the only tweets they see from your account? A tweet every five minute isn’t going to make you popular. It will overwhelm and irritate your followers. To see how much is too much – How Often Should You Tweet: One Simple Equation. […]

    Reply
  2. lol…i have more tweets than my followers :P

    Reply
  3. […] and too many. A good guideline to check whether you are using your tweets judiciously is given by this equation. Don’t send out your tweet in bursts – nobody likes to see their timeline filled with tweets by […]

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  4. […] and too many. A good guideline to check whether you are using your tweets judiciously is given by this equation. Don’t send out your tweet in bursts – nobody likes to see their timeline filled with tweets by […]

    Reply
  5. […] and too many. A good guideline to check whether you are using your tweets judiciously is given by this equation. Don’t send out your tweet in bursts – nobody likes to see their timeline filled with tweets by […]

    Reply
  6. […] UROOJ KAZI on August 13, 2013, 2 comments How do you know whether you are tweeting too much or too little? Will people start unfollowing you […]

    Reply
  7. […] and too many. A good guideline to check whether you are using your tweets judiciously is given by this equation. Don’t send out your tweet in bursts – nobody likes to see their timeline filled with tweets by […]

    Reply
  8. […] How Often Should You Tweet: One Simple Equation | Urooj Kazi […]

    Reply
  9. For that formula, is that per day, week, month, etc.?

    Reply
    • Hi Joseph,

      It’s not a hard and fast rule, but kind of like a good number to stay by. So, the formula is for the number of tweets so far. If I were to check today, my tweets shouldn’t be more than 10 times the number of people following me.

  10. More tweets can spread your services and products to maximum users.

    Reply
  11. […] Link:  How Often Should You Tweet?:  One Simple Equation […]

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